SONY ADDS MUCH-ANTICIPATED 4K CONSUMER CAMCORDER TO ITS HANDYCAM® PORTFOLIONew 4K Video Camera Allows Creative Expression in Four Times the Resolution of Full HD
AN DIEGO, Sept. 4, 2013 - Today Sony
Electronics unveiled its first 4K consumer camcorder - the new FDR-AX1
4K Handycam. Now video enthusiasts can capture 4K content for
expressive, powerful imaging with incomparable levels of clarity and
exquisite color in every scene.
"Introducing a consumer level 4K camcorder offers budding filmmakers
cutting-edge technology and imaging quality from Sony they haven't been
able to experience until now," said Hidenori Toyoda, director of the
camcorder business at Sony Electronics. "The FDR-AX1 camcorder is an
exciting addition to our 4K ecosystem as we're bringing personal content
creation to the masses, dramatically expanding Ultra HD viewing."
BRILLIANCE, TIMES FOUR
The FDR-AX1 camcorder records 4K and HD movies in the XAVC S format,
which uses MPEG-4 AVC/H.264 Long GOP for video and Linear PCM for audio
compression, while saving files in an MP4 wrapper. The XAVC S format
allows longer recording times, storing almost two hours of 4K video on a
64GB XQD memory card, making 4K recording easier and more convenient.
Switching to Full HD recording can store almost 3 hours of 1920×1080 60p
footage on a single card.
Sony's FDR-AX1 camcorder features a 4K image sensor that is essential
to the stunning image quality it can achieve. The 1/2.3-type Exmor R®CMOS
sensor captures true 4K resolution (3840×2160) images, containing four
times the picture detail of Full HD, and has the output speed required
by the massive 4K 60 fps data stream. An extraordinary image processor,
identical to those found in professional 4K camcorders, rapidly
processes signals transmitted from the CMOS sensor and finalizes images
in real time at 60p.
Pristine imagery is also assured by Sony's quality G LensTM
which redefines what an aspheric lens and special low-dispersion glass
combination can reproduce. The G Lens is specially tuned to capture
qualities of definition and color that put this ground-breaking Handycam®
camcorder in a class of its own. In addition, the lens offers a broad
zooming range from wide-angle to 20x optical (31.5-630mm 35mm
equivalent) while Optical SteadyShot keeps footage crisp and stable,
even at telephoto mode.
CREATIVE CONTROL & ERGONOMICS
The FDR-AX1 camcorder can achieve beautiful, film-like results with
three ND filters for adjusting the amount of light entering the image
sensor from the lens. Four filter settings - Off (Clear), ¼ filter, 1/16
filter and 1/64 filter - give users the ability to modify light
conditions, while maintaining desired shutter angle and aperture even on
bright sunny days. Five paint functions (white balance, gamma,
detail, skin detail and matrix) can be combined and altered to create
expressive movie styling and cinematic looks.
Matching its impressive 4K picture quality, the camcorder features
two external pro-style XLR connectors to complement its high-performance
internal microphone for premium sound. These XLR jacks allow the
addition of stereo microphones to capture balanced audio synchronized to
the video for clearer ambient sounds and dialogue, which can be mixed
with recordings made using the internal mic.
For ease of use during filming, the FDR-AX1 camcorder was designed
with two strategically placed start/stop buttons and a zoom lever on the
handle for convenient access from low angles. While dedicated controls
are also provided for auto/manual focus, seven custom buttons can be
reassigned to a user's preferred function. Assigned functions for
adjustments on the fly include Marker, Zebra, Peaking, Focus Magnifier,
Auto Exposure Level, Steadyshot, Color Bars, and Rec Lamp.
The FDR-AX1camcorder uses an XQD memory card for smooth, high-speed
reading and writing of 4K video and features two XQD media slots. As
seen on Sony professional camcorders, relay shooting seamlessly switches
recording between two media cards so there's no need to worry about
running out of storage mid-scene. Videomakers can even ‘hot swap' cards,
removing a full card from one of the camcorder's two slots and slipping
in fresh storage while shooting continues uninterrupted.
ULTIMATE VIEWING EXPERIENCE
Playing back 4K content captured on the FDR-AX1 camcorder is simple -
just connect the camcorder to a compatible 4K TV with the single HDMI
cable. Sony BRAVIA® TVs especially bring out the full quality of 4K/60p recordings, with TRILUMINOS DisplayTM
to deliver an even more vibrant palette of rich colors that are closer
than ever to real life. For those without a 4K TV, the FDR-AX1 camcorder
can output 1920×1080 images to a Full HD TV, by simply changing the
output settings on the camcorder.
And a growing choice of 4K-capable editing software packages makes it
easy to "trim" HD images from original footage with huge amounts of
HDMI 2.0 INDUSTRY STANDARD
Sony is prepared to support the HDMI 2.0 specification on its 4K
Handycam camcorder with an easy firmware update to be available over the
Internet. Just released by the HDMI Forum, the HDMI 2.0 industry
standard offers an option to transmit 4K/60p signal using a single HDMI
With this HDMI 2.0 update, FDR-AX1 will be able to output 4K 60p
images not only to 4K BRAVIA TVs, but to other HDMI 2.0 compatible TVs
The Handycam FDR-AX1 will be available in October for a suggested
retail price of $4,499.99. In order to ensure the 4K experience, VEGASTM
PRO 12 EDIT software and a 32GB XQD memory card will be included in the
box as a free offer. The camcorder and its accessories will be sold at
Sony retail stores (www.store.sony.com) as well as other authorized retailers throughout the Sony dealer network. For images and information, please visit www.sony.com/news. Find out more through http://blog.sony.com and make sure to catch what people are saying about #Sony4K online.