Eye-Fi Launches 4GB Wireless Memory Cards That Automatically Upload Videos to YouTube and Flickr
Next Generation of Wireless Memory Cards Feature More Capacity, Lower Prices; Eye-Fi Also Announces New iPhone Application
MOUNTAIN VIEW, Calif. March 3 /PRNewswire/ -- Eye-Fi Inc., makers of
the world's first wireless memory card for digital cameras, today
announced the release of two new wireless SD memory cards that will
upload videos directly from a digital camera to a computer and the Web.
Videos are growing in popularity, and more than 144 million videos were
viewed online in 2008, according to comScore. In addition to automatic
photo uploads, the next generation Eye-Fi cards effortlessly deliver
their video clips to YouTube or Flickr.
"The magic of Eye-Fi's new cards is that they work with the camera
you already own to capture photos - and now videos - and send them
directly to the Web for sharing," said Jef Holove, CEO for Eye-Fi.
"Whether you're spending time with your kids or chatting with a friend,
your memories will upload in the background for instant sharing - all
by simply turning on your camera."
The 4GB Eye-Fi Share Video and Eye-Fi Explore Video cards can upload
photos and videos directly to one of more than 25 online photo sharing
and social networking sites. The Eye-Fi Explore Video card
automatically geotags photos and videos with location information about
where the image was captured, and offers hotspot access at more than
10,000 Wi-Fi locations for photo and video uploads away from home.
"According to our research, nearly half of consumers reach for their
digital camera to take video, instead of their other video capture
devices, like phones or camcorders," said Alan Bullock, research
analyst with InfoTrends. "Solutions like Eye-Fi make it easy for
consumers to use the digital camera they already own to shoot and share
videos."
The next generation Eye-Fi cards are available for pre-order at
www.eye.fi for an MSRP of $79 (4GB Eye-Fi Share Video) and $99 (4GB
Eye-Fi Explore Video). The cards will be available in stores later this
month.
Eye-Fi's current line-up of photo memory cards are now available at
new prices - $49 for the 2GB Eye-Fi Home and $59 for the 2GB Eye-Fi
Share, both which upload photos only. All cards can be purchased at
Apple Retail Stores and Best Buy locations nationwide, and at major
online retailers such as Amazon.com, Walmart.com and Costco.com.
Tomorrow, Eye-Fi will release a new iPhone application that allows
Eye-Fi users to store and share all their photos, from both iPhone and
a digital camera, into the same organized computer folder and to one of
25 online photo sharing Web sites. iPhone users who own an Eye-Fi card
can download the free application from Apple's App Store.
Eye-Fi cards have won numerous product awards, including Good
Housekeeping's V.I.P. award in 2009 and "Last Gadget Standing" at the
2009 Consumer Electronics Show in Las Vegas for the second year in a
row. For more information, please visit www.eye.fi.
About Eye-Fi
Founded in 2005, the company is dedicated to building products and
services that help consumers navigate, nurture and share their visual
memories. Eye-Fi's patent-pending technology works with Wi-Fi networks
to automatically send photos and videos from a digital camera to
online, in-home and retail destinations. Headquartered in Mountain
View, Calif., the company's investors include LMS Capital, Opus
Capital, Shasta Ventures and TransLink Capital. More information is
available at www.eye.fi.
