DIGITAL PHOTOGRAPHY NEWS

SanDisk Ships Next Generation USB Memory Card Readers to North American Retail Outlets

MILPITAS, Calif.--(BUSINESS WIRE)--SanDisk Corporation (NASDAQ:SNDK) today announced that it has shipped the latest editions of its popular SanDisk ImageMate® memory card readers, which provide enhanced user experience through increased efficiency and faster data transfer rates. The new readers have shipped to retailers in North America and are available for purchase at this time.

Faster, smaller and sleeker than their predecessors, and featuring upgraded software applications, the new ImageMate All-In-One and Multi-Card readers quickly and conveniently transfer data between a wide range of memory card formats and a host computer. The All-In-One memory card reader can reach speeds of up to 34 megabytes per second (MB/s)1 when using a SanDisk Extreme® IV 45MB/s CompactFlash® card, and the Multi-Card reader is capable of up to 30MB/s2 read and 27 MB/s write data transfer rates when using a SanDisk Extreme® III 30MB/s Edition SDHC™ card. Sporting a stylish glossy black and metallic silver design, each reader’s tripod base is detachable, creating instant portability.

In addition to the traditional drag-and-drop method, the new SanDisk ImageMate readers streamline the process of transferring digital content by including a transfer button that automatically launches a user-defined application or web site. A single press of the reader’s button will open a designated application such as Adobe Photoshop™ or a flickr.com™ account, and from there the user can transfer or edit photos. SanDisk’s updated ImageMate software bundle enables customers to utilize the advanced features of both readers, simplifying the most common tasks that they want to perform—transferring photos to a PC, archiving and sharing them.

“The new SanDisk ImageMate readers are two of the fastest and most reliable USB readers, capable of transferring 1-gigabyte3 of data in less than 35 seconds,” said Jennifer Lee, senior product marketing manager, SanDisk. “The ImageMate readers’ space-saving vertical design makes them unobtrusive on your desk, but with such stylish looks they can’t help but stand out.”

Pricing and Availability

The ImageMate All-In-One reader supports virtually every industry-standard memory card format currently available, and multiple cards can be inserted simultaneously for card-to-card data transfers. Each card slot features a blue LED light, which indicates data transfer activity. Supported formats include SD™, SDHC, miniSDHC™, microSDHC™, MMC, Memory Stick®, Memory Stick Pro Duo™, xD and CompactFlash, among others. Suggested retail price is $29.99.

Featuring more format options than a single card reader, the ImageMate Multi-Card reader easily transfers files to and from multiple memory card formats, including xD, Memory Stick, SD, SDHC, and MMC. Suggested retail price is $19.99.

Both the ImageMate All-in-One and Multi-Card readers come with a two year limited warranty.*