DIGITAL PHOTOGRAPHY NEWS

Adobe Photoshop Elements 6 for Mac Now Shipping

*No. 1 Selling Consumer Photo-Editing Software Combines Power and Simplicity

SAN JOSE, Calif. - March 24, 2008 - Adobe Systems Incorporated (Nasdaq:ADBE) today announced the immediate availability of Adobe® Photoshop® Elements 6 software for Macintosh®. Since its January launch at the 2008 Macworld Expo, Photoshop Elements 6 for Mac was named "Best of Show," and given the 2008 Editors' Choice Awards by The Mac Observer and the 2008 Macworld Award by Macsimum News. The highly anticipated Photoshop Elements 6 software for Mac® combines power and simplicity so consumers at all experience levels can easily achieve outstanding results with their digital photos.

Make Photos Look Their Best

Photoshop Elements 6 software helps photography enthusiasts achieve desired results quickly and easily. New Photomerge® technology lets users create the perfect group shot by simply choosing and combining the best facial expressions and body language from a series of shots. By simply clicking and dragging over a specific area, the new Quick Selection tool snaps to the edges in seconds for the perfect selection. Three edits modes, Guided, Quick and Full, meet the needs of beginner to expert photographers. The new Guided Edit mode offers step-by-step assistance to help users improve their photos. Photoshop Elements 6 software streamlines editing with clean, uncluttered spaces that draw focus to the photos, with new tabs providing easy access to the many capabilities of the program. Additional enhancements include an improved conversion tool that dramatically converts color images into elegant, nuanced black-and-whites.

Create and Share Photos in Fun, Engaging Ways

Photoshop Elements 6 software features new sharing options that tell stories in unique and creative ways. Users can bring their memories and moments to life by customizing layouts for photo books, scrapbook pages, greeting cards and CD/DVDs for sharing with friends and family. Additional expressive options include designing a personal online album, ordering professional-quality prints of hardbound photo books, and printing photos into real U.S. postage stamps.

Pricing and Availability

Adobe Photoshop Elements 6 for Macintosh runs on Leopard, (Mac OS X v 10.5.2), as well as previous versions of Mac OS X starting with 10.4.8. The software is a Universal Binary application that will run natively on PowerPC and new Intel-based Macintosh systems. Photoshop Elements 6 is immediately available in the United States and Canada for an estimated street price of US$89.99. Owners of previous versions of Photoshop Elements can upgrade to Photoshop Elements 6 for US$69.99 with an in-box, mail-in rebate or through www.adobe.com.

The software is available at Amazon.com, or from one of the following retailers: Apple Stores, Apple.com, Best Buy Stores, BestBuy.com, Costco.com, J&R, Microcenter, NewEgg.com, Staples Stores and Staples.com. Information about other language versions, as well as pricing, upgrade and support policies for other countries is available on www.adobe.com/go/photoshopelmac.

 
*Source: The NPD Group / Retail Tracking Service (April 2002 to November 2007) based on units sold.

About Adobe Systems Incorporated

Adobe revolutionizes how the world engages with ideas and information - anytime, anywhere and through any medium. For more information, visit www.adobe.com.

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