Picfari™ Makes Taking Travel Photos Easy and Picture-Perfect Fun for
Photographers of All Abilities
Innovative New Mobile Website and App Makes Capturing Can’t-Miss Photo
Opportunities a Snap – in Popular Destinations Worldwide!
NEWPORT BEACH, Calif.--(BUSINESS WIRE)--In a perfect world, we’d be guaranteed to get fantastic photos of our
travels quickly, easily, with no guesswork and without having to drag
our friends and families around for that just-right shot of a landmark.
With the launch of Picfari™ in March 2013, this picture-perfect world
becomes a reality, with a new
website (www.Picfari.com)
and free mobile app that will appeal to anyone who loves to travel and
take photos.
“Whether you take photos with your iPhone, point-and-shoot
camera, or advanced DSLR; whether you’re an avid photographer or just an
occasional shutterbug; and whether photography is the main focus of your
travels – or simply a means to capture the memories of your journey –
you’re bound to love Picfari!”
“For most of us, taking great, high-quality photos of our vacations is
just as important a journey as the trip itself,” says Picfari visionary
and Co-Founder
Scott Herr. “But the process of planning and taking well-composed,
memorable snapshots also can be the most frustrating part of traveling.
Picfari puts the fun back into travel photography with an engaging,
easy-to-use mobile app and website that lets you research, explore,
plan, map and create amazing vacation photos - and memories.”
Envisioned and founded by Herr and his wife, Jackie – both avid
globetrotters and former medical industry executives - Picfari is a
killer app
mash-up of travel and photography that allows photographers of all
abilities to capture can’t-miss photo opportunities in popular
destinations worldwide.
“Picfari is an exciting new way to pre-plan
your trip, or to dream about your next destination, all from a
photographic perspective,” says Picfari Co-Founder Jackie Herr. “With
Picfari, you can view a collection of photo possibilities online, and
then decide on the photo ops you want to take advantage of on your trip.”
With more than 15,000 photos of top
sights and iconic landmarks in 350 top tourist spots around the
globe, Picfari delivers exciting, no-guesswork photo ideas for amateur
to professional photographers, who can choose to get those photos, or
use them to spark new, creative photographic concepts.
In addition to providing an appealing way to armchair travel, browse
destinations, plan photographic tours, and enjoy beautiful photos, each
Picfari shot is coded with accurate GPS/mapping
technology so that users can easily locate and find the “just right”
photo locations featured. Further, every Picfari photo selection also
provides specific instructions (shutter speed, filters, etc.) to help
users fine-tune their snapshots. And, the Picfari website will be
constantly updated with new Picfaris and new photos in new places around
the globe.
Once a traveler has selected a destination, Picfari leads her through a
simple, step-by-step process and an intuitive interface to customize a
photo-driven tour (a “Picfari”) of the chosen destination based on the
amount of time she will spend in that destination, which sights she
wants to see, and what types of photos she wants to take. No time to
create a custom Picfari? No problem! Users can simply select from one of hundreds
of Picfaris designed by the company’s expert Picfari Scouts and
other members of the Picfari community. After a user selects or designs
a custom Picfari, he can either print and bring his Picfari tour map on
the trip, or pull it up on his smart phone upon arrival.
The Picfari fun doesn’t end after the trip! When travelers return home,
they can upload
their photos to create new Picfaris or tag on to existing Picfaris
to share with friends and the Picfari community. They also can enjoy
sharing their Picfari shots via social media with a seamless, integrated
interface. In addition to sharing their photos with fellow “Picfarians,”
they also can include details on each shot – not just time of day or
special camera settings, but also providing other “local color” details
that enrich the travel experience. Maybe it’s a great café they
discovered near their Eiffel Tower PicStop – or a scenic hike they took
to get a spectacular shot in Zion.
“If you like to travel and take photos, Picfari is for you,” say the
founders. “Whether you take photos with your iPhone, point-and-shoot
camera, or advanced DSLR; whether you’re an avid photographer or just an
occasional shutterbug; and whether photography is the main focus of your
travels – or simply a means to capture the memories of your journey –
you’re bound to love Picfari!”
Based in Newport Beach, California, Picfari™ is a product of Picfari,
LLC and its visionary Founders, Scott and Jackie Herr. The Picfari
mobile app and website were brought to life by Irvine, California-based
Square 1 Partners, LLC. For more information on Picfari and to download
the free mobile app, please visit www.Picfari.com.
