Lexar Announces New 256GB 400x SDXC UHS-I Memory Card
New
High-Capacity 400x SDXC UHS-I Card Offers Impressive Performance
and Extended Capture of High-Resolution Images and 1080p Full-HD and 3D Video
Fremont, CA,
September 17, 2012 – Lexar, a leading global brand of flash memory
products, today introduced the industry’s first 256GB Secure Digital Extended
Capacity (SDXC™) UHS-I memory card, the Lexar® Professional 400x SDXC UHS-I
card. The Class 10 card leverages the SD 3.0 specification to dramatically
accelerate workflow and allows photographers to capture, store, and transfer a
large number of high-quality photos and extended lengths of 1080p full-HD and
3D video with a minimum guaranteed sustained read transfer speed of 60MB per
second.* When paired with a compatible card reader, such as the Lexar®
Professional USB 3.0 Dual-Slot Reader, the Professional 400x SDXC card
quickly and reliably transfers images and video from the memory card to the
computer.
“Professional
photographers and videographers are being tapped to capture more HD video, in
addition to still photos, when out on assignment. These new demands often leave
them with less time and resources to shoot,” said Manisha Sharma, director of
product marketing, Lexar. “High-performance, high-capacity cards like this one
enables these photographers to gain back time normally wasted on changing cards
or transferring images.”
“By utilizing
Micron’s industry-leading, 128Gb, 20nm NAND flash memory process technology,
Lexar is the first to market a 256GB SDXC card,” said Wes Brewer, vice
president, products and technology for Lexar. “Using a combination of creative
die-stacking techniques and uniquely engineered firmware in our UHS-I capable
controller, we were able to design and produce this product sooner than our
competition. With the introduction of this product, we have achieved the
optimal blend of price and performance desired by our retail and non-retail
customers.”
The Lexar Professional 400x 256GB
SDXC UHS-I card includes a free copy of the latest version of award-winning Image
Rescue® 4 software to help with the recovery of lost or deleted photo and
video files, even if they’ve been erased or the card has been corrupted.** All Lexar memory card designs are tested in the Lexar Quality Labs to ensure performance, quality, compatibility, and
reliability with more than 800 digital cameras and memory card devices. The
Professional 400x SDXC UHS-I card comes with a limited lifetime warranty and
free dedicated professional technical support.
The Lexar
Professional 400x 256GB SDXC UHS-I card will be available in October for
purchase with an MSRP of $899.99 from Lexar.com and leading retail and e-tail
outlets worldwide. For additional information about Lexar Professional
products, visit www.lexar.com.
