No Strings Attached: Sleek, Connected and Cloud-Based Action Video
Camera Launches in US
New ION AIR PRO camera makes it easy and fun to capture and share HD
videos and stills of life’s most moving moments
SOMERSET, N.J.--(BUSINESS WIRE)--ION
Worldwide, a global consumer electronics company, today announced
immediate worldwide availability of a new, wearable sports-action camera
that makes it easy to capture and share high-definition video and still
images of life’s most moving moments... whether they take place on the
slopes, in the surf, on a single-track bike trail or while playing with
the family at the local park. The new ION AIR PRO™ HD Sports Video
Camera with Wi-Fi PODZ™ is the first action camera that allows users to
shoot and share their videos instantly via Wi-Fi using the free ION
CAMERA app for iOS (iPhone/iPad/iPod).
Designed for professionals and consumers alike, the aerodynamic,
lightweight and easy-to-use ION
AIR PRO Wi-Fi camera features a number of significant industry
firsts, including Wi-Fi connectivity and free cloud storage. The unique
ION PODZ system – thin, circular discs that attach onto the back of the
basic camera, adding virtually no weight or volume—extends the
capabilities of the ION AIR PRO. With the ION Wi-Fi PODZ and ION app,
users can control camera functions and settings, view the action as it
happens as a livestream, and replay or immediately upload footage to
Facebook, YouTube, or share it via email.
The ION AIR PRO comes with 8GB of free cloud-based storage powered by MiMedia.com.
With this ION CLOUD, users can easily upload and access their video
clips from any smartphone, tablet or computer.
“The point-of-view camcorder segment, driven by action-sports models, is
the fastest growing segment in digital imaging. Yet this segment needs
to get to the next level, with built-in Wi-Fi connectivity and cloud
storage,” said Chris Chute, research manager, Worldwide Digital Imaging
Practice, IDC. “Smaller, younger and nimbler companies, like ION, can
rapidly meet market changes with products like the ION AIR PRO."
Additional ION AIR PRO features that set it apart from others in the
Lightest weight, most aerodynamically designed: The
low-profile, 4.5 oz. ION AIR PRO is one of the lightest, most
wind-resistant action cameras on the market.
HD video quality: HD wide-angle lens records in 1080p, 960p,
and 720p resolutions as well as WQVGA with a field of view up to 170
degrees. The ION AIR PRO also features Dual File recording, capturing
both an HD and a lower-resolution WQVGA file simultaneously to allow
for easier sharing to social networking sites and faster upload times.
Waterproof without additional housing and waterproof microphone: The
ION AIR PRO is waterproof up to 30 feet (10 meters) with no need for
an additional outer case. Its waterproof microphone enables
One-click capture: A single press of a button starts or stops
recording, and the camera vibrates to confirm both start and stop
(very handy when the camera is mounted out of eyesight). High-quality,
5-megapixel still-image capture (single shot, time lapse and 10-photo
burst modes) is also possible with a single click.
CamLOCK™ system: ION’s versatile mount system allows users to
quickly and easily attach, remove and rotate the ION AIR PRO camera on
any type of helmet (bike, motorcycle, ski, skydive etc.), pole, board
(surf, skate, ski etc.) or handlebar (bike and motorcycle). It enables
users to get a different angle without having to remount the camera;
they can simply swivel the camera to a new position while recording.
There are currently five different packages offered by ION, including
three basic ION camera options:
ION AIR PRO (MSRP: $229.99) – an HD sports video camera that
comes with a mini tripod, travel power adapter, USB & AV cables,
CamLOCK™ mechanism and pouch.
ION AIR PRO PLUS (MSRP: $289.99) – the ION AIR PRO package plus
the complete CamLOCK system, the company’s mounting product that
secures the camera to bike handle bars and summer and winter sports
ION AIR PRO Wi-Fi (MSRP: $349.99) – the ION AIR PRO PLUS
package with a Wi-Fi PODZ to allow for instant connectivity to the ION
Additional add-on kits that can be purchased include:
ION AIR PRO CONNECT (MSRP: $99.99) – additional kit for
wireless shoot & share functionality and extended battery life. The
kit includes a detachable Wi-Fi PODZ and an 1800mAmp Battery
HELMET & BIKE KIT (MSRP: $69.99) - provides the complete
CamLOCK system for handlebars and most summer and winter sports
helmets for the ION AIR PRO Camera.
ION Worldwide is working with amateur and professional athletes and
videographers throughout the globe who are interested in shooting and
sharing their adventures.
“My team knew we could improve upon the sports-action wearable video
cameras that are currently on the market,” said Giovanni Tomaselli, CEO
of ION Worldwide. “We designed the ION AIR PRO to deliver the optimum
overall user experience in terms of form, function and quality. We built
it, from the ground-up, to be best in class.”
Future enhancements and features include a wide range of PODZ that will
give the ION AIR PRO unprecedented capability and flexibility. PODZ on
the horizon include a waterproof remote-controlled Remote PODZ™, Car
PODZ™ for charging on the go, a high performance Microphone PODZ™ for
professional quality audio, and the ION Battery PODZ™ that will enable
up to an incredible four hours of recording time without adding size or
weight to the camera. Also, an ION CAMERA app for Android is coming this
The ION AIR PRO packages are currently available on the ION website at http://www.ion-america.com/ion/E-Shop.html
and will be available at Amazon.com by the end of May. Video shot with the ION AIR PRO can be accessed here: http://www.youtube.com/iontheaction.
ABOUT ION WORLDWIDE
ION Worldwide is a subsidiary of global consumer electronics specialist
World Wide Licenses Ltd. (WWL). ION Worldwide’s experienced executive
team has been involved in the design, development and manufacturing of
digital imaging products for leading brands worldwide for almost 20
years. The new ION AIR PRO is first in the company’s new line of sports
video cameras. For more information, visit www.iontheaction.com.