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Tuesday, 08/28/18 -
Sony's new “SF-G series TOUGH specification” UHS-II SD cards are designed to keep images safe in any shooting environment, combining the world’s fastest read and write speeds with an ultra-rugged design that is bend-proof, drop-proof to 5 meters, water-proof and dust-proof.


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Thursday, 08/23/18 -
Nikon today announced the release of the full-frame (Nikon FX–format) Nikon Z 7 and Nikon Z 6 mirrorless cameras, as well as NIKKOR Z lenses, featuring a new, larger-diameter mount to enable the next generation of ultimate optical performance. The new Nikon Z mount system is comprised of mirrorless cameras and compatible NIKKOR Z lenses and accessories. This system has been realized through the pursuit of a new dimension in optical performance. It has inherited Nikon’s tradition of quality, superior imaging technology, intuitive operability and high reliability, all innovated from its digital SLR cameras.


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Monday, 04/16/18 -
To mark the start of International Dark Sky Week I am thrilled to announce my second Love Letter film “A Love Letter to the Night Sky.” This new film was created as my way of saying thank you to all of the areas of this country where we can still see the stars above, and to share the feeling I have while I sit out under the night sky while capturing its beauty. Once the sun goes down that's my time to shoot - from moon rises and moon sets to the movement of the stars and planets as our earth rotates.


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Friday, 02/23/18 -
The Tokina FiRIN 20mm F2 FE AF is the long-awaited autofocus version of the existing FíRIN 20mm F2 FE super wide angle lens for full-frame Sony E-mount. Adopting the same optical design as in MF model, now we offer two options for end-users to choose according to the purpose and style of shooting.


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Friday, 02/23/18 -
ProGrade Digital, a new company founded on a mission to provide the highest quality, professional grade memory cards and workflow solutions available, last week announced a new line of products designed to uniquely fill the needs of today’s high-end DLSRs, camcorders and digital cinema cameras.


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Friday, 02/23/18 -
Setting a new standard, the Steadicam Air brings versatility back to the monopod. With its gas lift spring, the Air makes it easy for professional photographers and cinematographers to raise their heights and never miss a moment. Available in two different configurations, a 25 lb and soon after a 15 lb weight capacity, the Air is the perfect complement for professional image-makers to stabilize and support their equipment.


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Saturday, 02/17/18 -
Sony Corporation today announced that it has developed a 1.46 effective megapixel back-illuminated CMOS image sensor equipped with a Global Shutter function*1. The newly developed pixel-parallel analog-to-digital converters provide the function to instantly convert the analog signal from all pixels, simultaneously exposed, to a digital signal in parallel. This new technology was announced at the International Solid-State Circuits Conference (ISSCC) on February 11, 2018 in San Francisco in the United States.


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Thursday, 01/25/18 -
EVO is a portable camera drone with foldable arms and a sleek, compact form factor. We’re incredibly excited about this product, and after showing it off at CES, are eager to get it out into the wild for our customers to enjoy.


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Wednesday, 01/24/18 -
DJI today introduced Mavic Air, an ultra-portable, foldable camera drone that delivers higher performance, more intelligent features and greater creative possibilities than any other consumer drone. Developed with the traveler and outdoor enthusiast in mind, Mavic Air inherits the best features of DJI’s iconic Mavic series with a 4K camera for superior image quality, new QuickShot modes and SmartCapture for easier, more intelligent photo and video capturing, and FlightAutonomy 2.0 with Advanced Pilot Assistance Systems for smarter, safer flight. A marvel of engineering and design, Mavic Air enables limitless exploration wherever adventure takes you.


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