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Sony Announces the α7S Full-Frame Camera with ISO Sensitivity up to 409,600

Joining the acclaimed Alpha 7 and Alpha 7R family of the world's smallest full-frame interchangeable lens cameras1, Sony's new Alpha 7S model puts extraordinary sensitivity, low noise and spectacular 4K video quality into the hands of professional photographers and videographers. The innovative Alpha 7S camera features a newly developed, 12.2 effective megapixel 35mm Exmor® CMOS sensor paired with a powerful BIONZ X image processor, allowing it to shoot at a sensitivity range of ISO 50 - 4096002 with unprecedented dynamic range and low noise. The new model is also the world's first camera to utilize the entire width of a full-frame image sensor in 4K video acquisition, and does this without cropping or line skipping as it can read and process data from every one of the sensor's pixels. This allows 4K video shooters to utilize all of the artistic and creative benefits provided by the unique sensor.

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