With the D40x, consumers don't have to sacrifice the quality of their pictures anymore. The D40x inherits many advanced technologies from Nikon's professional models, but was designed specifically to make taking outstanding pictures easy and fun for everyone.

The new D40x is fast
The Nikon D40x is able to capture special moments instantly, virtually eliminating the frustrations of shutter delay typically associated with point-and-shoot digital cameras. The D40x powers-up in a near-instant 0.18 second and can shoot up to 3 pictures per second, non-stop for up to 100 shots. With such great speed, you'll never need to wait for the camera to get ready for the next shot. The camera reacts instantly when the shutter button is pressed ensuring you never miss a special moment. The images are immediately recorded to the camera's SD memory card.

New 10.2-Megapixel CCD Imaging Sensor and Exclusive 3D Color Matrix Metering II
The D40x's 10.2-effective megapixel CCD imaging sensor is complimented by Nikon's exclusive 3D Color Matrix Metering II and an improved Nikon Image Processing Engine that together ensure breathtaking picture quality with analyzed exposure, refined details and natural, accurately rendered colors.

3 frames-per-second capture
The increased image sensor capacity of the D40x isn't its only advantage. In addition to shooting three consecutive shots per second (versus 2.5 pictures per second with the D40), the D40x also features design efficiencies that allows up to 520** images per charge) and wider ISO sensitivity of 100-1600, plus HI-1 (200-1600 plus HI-1 for the D40).

Large 2.5-inch Color LCD
The back of the D40x is dominated by a refreshingly large and bright 2.5-inch color LCD screen that displays everything from menu options, pictures in playback mode and Nikon's new visually-intuitive information display system that presents camera and shooting information in a user-friendly, graphically represented way. The camera also features a built-in help menu that can be accessed at the touch of a button and new Assist Images that help you select appropriate settings for many camera features by displaying a sample image typical of that setting.

Scene-Optimized Digital Vari-Program Modes
The D40x's automated, scene-optimized Digital Vari-Program modes allow users to capture nearly any type of scene without needing to understand the fine points of photography or fumble with camera settings. The D40x includes eight preset modes, including a new Flash Off mode that shuts off the camera's flash and boosts its ISO so users can easily take pictures in places where flash photography is not allowed, inappropriate or when they prefer the look of naturally lit pictures. As users gain experience with the camera, the D40x offers advanced controls such as Aperture-priority and Shutter-priority modes that offer greater creative control over the look and feel of their pictures.

New Retouch Menu with In-Camera Image Editing
The D40x's new Retouch menu offers exclusive in-camera image editing features that add to the D40x's "fun factor" by providing greater creativity without the need for a computer. Included in the Retouch menu is Nikon's D-Lighting, which brightens dark pictures and Red-eye correction that automatically detects and corrects red eye -- a common condition that occurs in flash photography. Image Trim allows for creative cropping of an image and creates smaller files for easy e-mailing. Other creative features include Image Overlay, Small Picture, Monochrome (Black-and-white, Sepia, and Cyanotype) and Filter Effects (Skylight, Warm filter, Color balance).

D40X Major Features

Intuitive, simple and trouble-free operation

• A large 2.5-inch LCD monitor with easy-to-view menus, large fonts and careful color schemes for easy preview and setting changes

• Bright and clear viewfinder with 0.8x magnification for precise composition

• Long-life rechargeable lithium-ion battery that allows up to 520 images* on a single charge (*CIPA standards)

• Handy assist images that help photographers select the right camera settings

• Optional Wireless Remote Control ML-L3 for easy remote shutter release

Superior image quality and resolution

• 10.2-effective-megapixel

• Nikon DX Format CCD imaging sensor, producing 3,872 x 2,592-pixel images

• High-precision digital image processing algorithms for natural-looking pictures with faithful color and tone reproduction

• Nikon 3D Color Matrix Metering II for ideal exposures in almost any lighting condition

• Variable Center-weighted metering and Spot metering centered on the active focus area

• Auto White Balance for natural colors, plus six different manual white balance settings and user-defined preset white balance

Fast and precise responses

• Quick 0.18-sec. power-up to respond to every photographic opportunity

• Fast continuous shooting mode enables up to 100 JPEG images (FINE L-size or smaller) at 3 frames* per second

• Advanced three-area AF system and refined algorithms for fast, efficient and precise autofocus

• Versatile shutter speed control ranging from 30s to 1/4000s, plus bulb

*The fastest frame rates can be achieved by choosing manual focus, rotating the mode dial to S or M and selecting a shutter speed of 1/250 s. or faster, using defaults for all other settings.

Accurate automated and manual control for predictable results

• Eight Digital Vari-Programs that adjust camera settings automatically for incredible scene-specific pictures. Selections include Auto, Auto (Flash Off), Portrait, Landscape, Child, Sports, Close Up, and Night Portrait

• Manual controls over shutter and aperture: P (Programmed Auto), S (Shutter-priority Auto), A (Aperture-priority Auto) and M (Manual)

• Automatic and manual control over ISO sensitivity from ISO 100 to 1600, as well as HI 1 (manual only)

• Simultaneous recording of NEF (RAW) and JPEG basic data for the same image

• Built-in Flash with Nikon's dependable i-TTL flash control, supporting Auto flash, Red-eye reduction, Slow sync, Rear curtain sync and Flash exposure compensation

Retouch Menu for creative in-camera image edits and effects

• Selections include D-lighting, Red-eye correction, Trim, Monochrome (Black-and-white, Sepia, Cyanotype), Filter effects (Skylight, Warm filter, Color balance), Small picture and Image overlay

Seamless integration with Nikon Total Digital Imaging System

• Fully compatible (autofocus is supported) with AF-S and AF-I Nikkor lenses, which are equipped with an autofocus motor (Also compatible with most of the world-famous F-mount Nikkor lenses when in manual focus mode)

• Supports the Nikon Creative Lighting System when using the SB-800, SB-600, SB-400, SB-R200 or the R1C1 Wireless Close-Up Speedlight system for accurate exposures via iTTL flash and versatile wireless operation

• Nikon's PictureProject software to share, organize and edit pictures with ease

• Capture NX software (available separately) for creative photo editing with NEF (RAW), JPEG and TIFF images. Thanks to U Point™ technology, by Nik Software, radical and subtle image enhancements are as easy as a few clicks.