Powershot A590 IS Digital Camera
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What's In the Box?
Canon PowerShot A590 IS Body, AA-size Alkaline Battery (x2), MMC Plus Card MMC-32MH, Wrist Strap WS-800, Digital Camera Solution CD-ROM, USB Interface Cable IFC-400PCU, AV Cable AVC-DC300
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Description:
The PowerShot A590 IS will astound you with its power-packed performance and impressive value. It's got 8.0-megapixels, a 4x optical zoom, an Optical Image Stabilizer and a large 2.5-inch LCD. A range of shooting modes - from manual to automatic including Canon's new Easy Mode - make picture-taking carefree. A DIGIC III Image Processor with Enhanced Canon Face Detection assures natural-looking results, while Motion Detection Technology reduces blur. For added creativity, attach wide or telephoto converter lenses.
- 8.0 Megapixel Resolution
- 4x Optical Zoom Lens
- Optical Image Stabilization
- Bright 2.5" LCD Display
- New Easy Mode Simplifies Shooting
- Enhanced Canon Face Detection
- DIGIC III Processor
- Motion Detection Technology
- Uses Standard AA Batteries
Face Detection Technology
The
joy of capturing precious memories of family get-togethers - without
having to make excuses as to why Uncle Joe is deep in the shadows while
Aunt Betty's features are completely washed out - is enhanced with
Canon Genuine Face Detection Technology. The feature automatically
detects, tracks, focuses and optimizes the exposure on up-to nine
forward looking human faces in the frame or can lock onto a specific
face in the crowd, ensuring that all (or one) are in focus and properly
exposed, with or without flash. While the Face Detection algorithm
automatically prioritizes up to nine human faces in a scene, it can
also be instructed via the Face Select and Track function to lock on to
a single face in the crowd, ensuring that the chosen countenance is
finely focused, no matter where it appears in the frame. In addition to
focus and exposure control, the new A-series cameras now use Face
Detection Technology to improve white balance, providing more
consistent color accuracy than earlier models.
Motion Detection Technology
Canon's
innovative and exclusive Motion Detection technology consolidates
motion information for both the camera and the photographic subject and
determines whether the subject has moved and what if any adjustments to
focus or exposure needs to be made. It will even detect and assess
subject movement between each frame, making it quicker and easier to
capture a series of images. Additionally, when paired with Canon's
Optical Image Stabilization system – offered on the PowerShot A590 IS
camera among other PowerShot models – the motion detection system's
onboard vibration-detecting gyro senses and compensates for movement
due to camera shake, even if the subject remains still.
Beating the Blur
Among
the intuitive innovations built in to the new PowerShot A-series models
is the Hi-ISO Auto function that works together with Motion Detection
Technology to reduced the effect of blur in low light shooting
situations by automatically changing and balancing the ISO sensitivity
along with the shutter speed. The result can be a beautifully composed
and exposed scene of a child blowing out birthday candles in a dimly
lit room, or an atmospheric portrait of a beloved grandparent, captured
in the soft, ambient afternoon light.
Though equipped with
Canon's precise nine-point Autofocus system, the PowerShot A590IS, A580
and A470 models offer an AF-Point Zoom feature that works together with
the cameras' advanced Face Detection Technology to enable users to
double check facial expressions before snapping photos. Once it has
been enabled in the recording menu, AF-Point Zoom can be engaged when
photographing people simply by pressing the shutter button halfway. The
cameras also feature Canon's Intelligent Orientation Sensor that
determines whether a scene is being shot as a vertical or horizontal
image. It then automatically rotates the image for quick and easy
review on the cameras' bright, sharp and easy-to-read, 115,000-pixel
2.5 inch LCD monitor.
Getting the Red Out
All three
of the new A-series PowerShots feature Canon's newly developed
Automatic Red Eye Correction, an optional feature that engages while
shooting, minimizing the need for correction before printing or sharing
images. As an added convenience, the new cameras are compatible with
MMC, MMC+ and HC MMC+ memory cards as well as standard SD and SDHC
memory cards.
DIGIC III
The "brain" in every new Canon
digital camera from the PowerShot A-series to the EOS Pro models is the
exclusive DIGIC III imaging processor. This proprietary chip is
responsible for the cameras' higher performance levels including faster
start up, faster autofocus and quicker shutter response times that
leave long lag competitors far behind. What's more, DIGIC III improves
both the image quality and the cameras' power consumption, extending
the battery life under typical shooting conditions.
Easy Does It
The
new "Easy Mode," available exclusively with the PowerShot A590 IS and
A580 models, simplifies camera operation even more than the standard
Full Auto mode. Beginning with limiting the active control buttons to
two – the shutter button with zoom lever and the flash on/off button –
and reducing the number of informational icons on the camera's display,
Easy Mode effectively eliminates user confusion and enables newcomers
to capture memorable moments without feeling overwhelmed or intimidated
by the camera's extensive capabilities.
Easy Mode
automatically sets the optimal shooting conditions including
determining whether to shoot in conventional or macro mode, adjusting
the focus and level of flash output for extreme close-ups. What's more,
when combined with Face Detection and Motion Detection Technologies,
Easy Mode determines the correct exposure for the face even in dark
shooting conditions and will adjust the ISO speed to reduce blurring
due to subject movement.
Canon "Can Do"
Adding to the
Easy Mode ethos that Canon brings to these new PowerShot A-series
digital cameras is the new Sunset shooting mode, included as part of
the cameras' offered Special Scene modes. A staple on all Canon
PowerShot cameras, Special Scene modes utilize Canon's extensive photo
expertise to assign the optimal camera settings for the shooting
conditions selected. Whether indoors or out; in day or night light (and
now with the Sunset setting, in-between too) these A- series cameras
"know" how to take the best pictures in a vast array of shooting
situations. Other Special Scene modes help make impressive images even
when shooting through aquarium glass; across snowy vistas and sandy
beaches, or into lush, colorful foliage or at a brilliant burst of
fireworks against a black satin sky.
For all of their
automatic allure, the new A-series PowerShot cameras offer more
experienced users a full complement of useful features and a
comprehensive menu of selectable scene settings that can feed the
creative impulse or help make the most out of any picture-perfect
moment. The PowerShot model A590 IS even offers a full manual setting
that maximizes the shooter's creative control, making each image a
truly personal expression.
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